In 2021, Groupe Rocher decided to bring all its brands together in the Cap Connect building in Issy-les-Moulineaux to facilitate inter-group cross-functionality. This project has enabled the company to rethink its head office as a responsible green territory, generating well-being and flexibility in order to embody its "Reconnect people to nature" raison d'être and welcome new hybrid work modes.

To create strong brand territories, Parella teams were immersed in the Group's universe.

• Corporate real estate strategy
• Property search
• Technical audit
• Negotiation of a lease in future state of completion
• Assignment and negotiation of release terms
• Design and implementation of the development in open and occupied sites
• Support for change